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Taiwan’s book fair: a touchstone for I-Pad

January 31, 2010

Vowing to become the “I-Pod” in the publishing industry, the long-expected I-Pad of Apple has changed the way we talk about e-publishing and stirred the pot of 2010 market projection for consumers’ electronic products.

At the Taipei International Book Exhibition 2010, the Digital Theme District of Hall 1 is the most talked-about for coincidence with the launch of I-Pad. The already hot discussion of e-readers and e-books burns with inquiries about this new-fangled gadget.
When asked about the choice between traditional e-readers with E-Ink screen like Amazon’s Kindle and the color I-Pad with multi-functions, not surprisingly, most consumers would give I-Pad a try despite its relatively high price.
Also, in stock market of Taiwan, the Apple-related stocks continue to soar, while PVI (8069-TW), the primary e-paper maker of Kindle, is losing ground with the launch of I-Pad.
For traditional e-reader producers like Amazon, Sony or B&N, the impacts of I-Pad on e-publishing industry cannot be ignored. Some publishers are already dissatisfied with Amazon’s strategy on e-book prices. They are worried about the erosion of hardback market by popular e-books priced at $9.99. Despite the lower profit of e-books in Apple’s iBook, they are allowed to price their e-books, according to a report of UDN.
However, it is still hard to predict the future of e-book market. Almost all of the e-readers use EPD technology of E-Ink (PVI), and its quality keeps improving. So in a short time, the traditional e-readers will still hold the lead amid fierce competition.

2 Comments leave one →
  1. bandsxbands permalink
    February 1, 2010 2:27 am

    Technology truly has become one with our daily lives, and I am fairly certain that we have passed the point of no return in our relationship with technology.

    I don’t mean this in a bad way, of course! Societal concerns aside… I just hope that as the price of memory drops, the possibility of transferring our memories onto a digital medium becomes a true reality. It’s one of the things I really wish I could see in my lifetime.

    (Posted on Nintendo DS running R4i SDHC DS OperaMod)

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